Skip to main content

​
Custom-Built Site Setup

If you operate a custom-built e-commerce site (not on Shopify or WooCommerce), here are the minimum requirements for AI agent readiness.

​
5 Must-Have Items

  • Schema.org Product markup: Every product page must have JSON-LD format Product markup
  • llms.txt file: Place an llms.txt file in your website’s root directory with a concise description of your brand and products
  • Sitemap: An XML Sitemap that includes all product pages, submitted to Google Search Console
  • SSL certificate: HTTPS is non-negotiable. AI agents will not trust a site without SSL
  • robots.txt allows AI crawlers: Confirm that ChatGPT-User, Claude-Web, and other AI crawlers are not blocked
  • DMARC/SPF/DKIM: The email authentication trio — boosts your S dimension trust score
  • Privacy policy and return policy: Clear, thorough content. Do not use generic templates
  • agent.json: Declare the AI agent capabilities your site supports

​
Verification

After completing the configuration above, visit orbexa.io/verify, enter your domain, and check for score changes. -> Detailed implementation guides for each item are in SEO for AI
Next chapter: Real-World Case Studies — trust score improvement paths from real domains